Design Systems & Smart Workflows

Expert guidance and innovative solutions for teams to scale without losing their minds. Smarter, simpler, and a little more fun.
Design + Strategy
100% remote
Black and white headshot of the designer.

What I do

Design Systems

Design Systems

I help teams go beyond colours and components, by creating frameworks, governance, and workflows that scale. Bridging design and engineering, I enable teams to work smarter, with systems that support real product work.

Product Design

Product Design

From discovery to delivery, I help teams turn ideas into usable products by framing the right problems, testing early, and iterating on solutions that deliver impact for both product and business.

AI & Smart Workflows

AI & Smart Workflows

I am constantly exploring AI tools and smart flows to optimize design tasks, reduce manual work and speed up processes – from automated documentation to internal tools that connect design and code.

Enablement & Design Ops

Enablement & Design Ops

I help teams adopt and scale design systems while improving workflows, tooling, and collaboration — coaching designers and building processes that let them focus on real product work.

some of my work

For more recent work, check my 2025 retrospective or contact me.

How I can help

Turn strategy into action

As part of your team, I focus on improving workflows, collaboration, and building and using practical systems that actually get used.

  • Creating and refining design systems and component libraries that scale efficiently
  • Conducting strategic audits and providing actionable recommendations
  • Streamlining collaboration between design and engineering
  • Ensuring design decisions support both team productivity and business goals
Scale better

Supporting small teams and growing organisations in implementing frameworks, improving workflows, and maximising design impact – from strategy to hands on implementation.

  • Advising on design system strategy and governance
  • Facilitating collaboration between designers, engineers, and stakeholders
  • Coaching teams to adopt smart workflows and best practices
  • Building practical tools and documentation to empower independent growth
Level up your skills and system thinking

Helping designers unlock their full potential — from mastering tooling and system thinking to applying advanced design principles in real projects. Focused on practical growth, not theory.

  • Personalized mentoring for designers at any stage
  • Guidance on adopting strategic workflows and system thinking
  • Hands-on tips to bridge design and code efficiently
  • Exploring smart tools and workflows to improve daily practice

My approach

🏆

Tailored Guidance

Tailored Guidance

I focus on understanding your team, product, and challenges to provide strategic solutions that get used — from design system strategy to refining assets and foundations.

🤝

Collaboration

Collaboration

I help teams, stakeholders, and individuals work efficiently, align priorities, and adopt workflows that scale — keeping the process human and approachable.

🎯

Results That Matter

Results That Matter

From improving team efficiency to scaling products, my work drives outcomes that benefit both users and the business.

🎉

Empowerment & Learning

Empowerment & Learning

I coach and mentor teams and designers on smart workflows, AI tools, and scalable systems — helping them work better, faster, and with confidence.

Black and white headshot of the designer.

A lil'Bit about me

Hey, I'm Érica, and I've been working in design for over 15 years. I specialise in design systems and smart workflows, helping teams make smarter, more strategic decisions and bridging design and engineering.

I'm passionate about empowering teams and designers: coaching, mentoring, and enabling people to think systematically without killing creativity. Whether guiding a team on design system strategy or helping an individual designer level up, I focus on real-world outcomes over theory.

I also write about my learnings as I go: the good, the awkward, the “oh that didn’t work”, no BS.

I'm a strong advocate for remote work and flexible collaboration, and I love experimenting with AI and smart workflows to make design systems smarter, processes lighter, and teams happier.

Long story short

I design
  • Design systems
  • Patterns and foundations
  • Workflows and processes
I enable
  • Strategic system thinking
  • Tooling and system-level practices
  • Workflows, design ops, and AI-powered tools
I experiment
  • From testing AI agents and smart workflows to building tools that track progress and reduce friction, I'm constantly learning, iterating, and sharing my insights.
Érica Menin /
Design Systems & Smart Workflows
Let's have a chat! I'm available for new work & contracts, so feel free to reach out and start a conversation.
LinkedIn
in/ericamenin/
Email
erica@menin.me
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